The Little Guy

The small law firm in this advertising age? I don’t know how they manage to run a business and be a full time attorney. It makes no sense to me as to why you would choose the path when you see the competition and landscape in Philadelphia where attorney advertising has taken a turn for the expensive.

From agency experience money allows the biggers firms to be everywhere. Where does the small firm advertise? Do they even have a marketing budget? Thankfully, yes. Being an attorney has become so lucrative that if you land one7 figure case you can run your practice for years to come and run your business efficiently without fear the large firms will eat your lunch.

What Is A Coalition?

A coalition isĀ an alliance for combined action, especially a temporary alliance of political parties forming a government or of states. In this case it will be our mental, emotional, and physical states. What can we come together on? What can one voice do to start something of any significance? Not sure if it possible from this chair but I guess we will have to wait to see. Can we make change in our little corner of the world? Can we get a company to recognize the people that make it great? Can we lift a product in a crowded space to a place in time that people who are looking for it actually find it? We shall see…